About DigiConnect  Get ready for the next digital wave?

Online sales have seen significant growth throughout the COVID-19 crisis, which has fundamentally shifted consumer behaviour. This in return has exposed a significant number of challenges in the digital fulfilment of many retailers

In lights of this, new technologies are a must to deliver a profitable distribution network that satisfies the ongoing demand of the customer. Through the use of national and distributed warehousing operations, alongside omnichannel inventory management all across the store networks, retailers are looking to develop faster, more robust, and more customer-centric digital fulfilment processes.

Join Blue Yonder, including our latest acquisition of Yantriks, who help industry-leading retail brands unify inventory and fulfillment data into a single platform to create personalised digital commerce experiences that result in higher conversion rates, lowered cart abandonment, and increased customer satisfaction.

This 90-minute discussion will bring senior experts from retail, FMCG, CEP, QSR, and 3PL sectors across the MENA region to discuss key viewpoints including changes in e-commerce due to COVID-19, improved online experience, micro fulfilment and robotics, and driving more sales through customer engagement.

Benefits of Attending

Learn ways to adopt AI and Machine Learning (ML) as a powerful enabler to succeed in the new normal

Identify ways retailers can manage and mitigate disruptions caused by the COVID-19 pandemic

Learn how global retailers have been affected by recent issues and are addressing the challenges moving forward



Gulf Standard time (GMT +4) Program
11:00 AM Welcome Remarks from Great Minds
11:05 AM Opening remarks and overview

André N. Verdier, Managing Director, Blue Yonder Middle East
11:15 AM How COVID-19 has accelerated online experience?
What changes have we seen in e-commerce, market, challenges, and solutions?

Wayne Snyder, Vice President, Retail Strategy EMEA, Blue Yonder
11:35 AM Driving more sales through customer engagement

Buck Devashish, Chief Business Development Officer, Yantriks, A Blue Yonder Company
11:50 AM Micro fulfilment and robotics

Peter Van Merode, Vice President Industry Strategy, Blue Yonder
12:10 PM Open discussion

Moderator: André N. Verdier, Managing Director, Blue Yonder Middle East
12:25 PM Closing remarks and end of boardroom session

André N. Verdier, Managing Director, Blue Yonder Middle East


Wayne Snyder

Vice President, Retail Strategy EMEA, Blue Yonder

Wayne has worked in retail for more than 20 years and is a recognised expert in merchandise planning and supply chain operations. At Blue Yonder, Wayne is responsible for Blue Yonder’s retail strategy across EMEA, working closely with leading retailers to ensure they maximise full value from their technology and supply chain investments. Prior to joining Blue Yonder, Wayne founded ACT Retail, a specialist merchandise planning consultancy which developed leading business solutions and processes for many of the UK's leading retailers including Marks & Spencer, John Lewis, Tesco, Mothercare and Vodafone.

Wayne is a frequent media commentator on retail and supply chain issues, featuring in the likes of The Times, The Daily Telegraph, Internet Retailing and Logistics Manager.

André N. Verdier

Managing Director, Blue Yonder Middle East

Andre’s career spans more than 35 years where he held senior management positions in highly reputed companies such as Hewlett Packard, AT&T, General Electric, i2 Technologies, DHL, Itsalat International Company, MRM-Global Ltd and Innova Supply Chain.

He is also a regular speaker at Supply chain, logistics and procurement conferences, Universities, Management Schools, trainings and seminars internationally. As Consulting Practice Lead for the Hi-Tech, Automotive & Industrial, Telecom and CPG industries, he worked closely with the development teams to design, create and implement bespoke customer supply chain visibility solutions.

André’s consulting and Supply Chain Management experience includes sectors such as Electronics, IT, Computer Manufacturing, Telecommunications, Semiconductors, Consumer electronics, Logistics and Transportation, Automotive, Oil and Gas, Manufacturing, Software Development, Pharmaceutical, Medical Equipment and FMCG. He is a Chartered Fellow of the Chartered Institute of Logistics and Transportation (CILT) and a member of the Chartered Institute of Purchasing and Supply (CIPS).

Peter Van Merode

Vice President Industry Strategy, Blue Yonder

Peter is responsible for industry strategy, focusing on Supply Chain Execution solutions (WMS and TMS) for the logistics sector at Blue Yonder. Peter has been in the Supply Chain Execution software industry since 1987, with a strong knowledge of innovation and implementation and roll-out strategies as well as of functionalities and technologies. Currently, Peter's focus is on defining and developing Blue Yonder Go-To-Market strategy for Supply Chain Execution products, working closely with internal teams and customer base.

Buck Devashish

Chief Business Development Officer, Yantriks, A Blue Yonder Company

Buck Devashish has joined Blue Yonder with the acquisition of Yantriks, where he served as Chief Business Development Officer, driving global business development, alliances and marketing. Buck has a long track record in the Order Management and Supply Chain space, beginning from his days as a co-founder of Yantra, the precursor to Yantriks, where he was part of the team that helped create the Distributed Order Management solution market. Yantriks helps industry leading retail brands unify inventory and fulfillment data into a single platform to create personalized digital commerce experiences that result in lower cart abandonment, improved revenue and decreased shipping costs, and increased customer satisfaction. The company was acquired by Blue Yonder in July 2020.


Who Will Attend DigiConnect Get ready for the next digital wave?

Senior management members with the below job titles from retail, FMCG, CEP, QSR, and 3PL sectors within the MENA region

  • VPs, Director and Heads of
    • Retail Supply Chain
    • Supply Chain and Logistics
    • Retail Projects
    • Commercial
    • Information Technology
    • Last Mile Delivery
    • Digital Transformation
    • Customer Experience

Post-event Video



About Blue Yonder

Blue Yonder (formerly JDA Software) provides seamless, friction-free commerce, empowering every organization and person on the planet to fulfill their potential. Blue Yonder’s machine learning-driven digital fulfillment platform enables clients to deliver to their customers when, how and where they want it. Applying over 35 years of domain expertise, contextual intelligence and data science, Blue Yonder is helping more than 3,000 of the world’s leading manufacturers, retailers and logistics companies create more autonomous, sustainable and profitable operations. blueyonder.com



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